Website Heatmapping: Your Site’s Crystal Ball
Imagine you had a crystal ball that let you see exactly what your customers think when they visit your website. This magical orb could tell you precisely ...
Soda Insights
Check out our insights on design, Shopify, marketing, and the newest digital trends, or catch up on our latest studio news.
Shopify Product Page Optimization That Converts
Generating traffic to your e-commerce store is only half the battle. Once visitors arrive, these pages must turn that hard-earned traffic into tangible revenue. Shopify product page ...
Shopify Homepage Checklist: Conversion Best Practices
The Ultimate Guide to Shopify Homepage Best Practices in 2025 In the highly competitive world of e-commerce, your digital storefront is the ultimate deciding factor between a ...
Shopify’s New One-Page Checkout
Ecommerce revenue is ultimately won or lost at the finish line. Even if you have a beautifully designed storefront and highly targeted marketing campaigns, a clunky purchasing ...
Shopify vs. Shopify Plus: The Ultimate Decision Guide for Growing Brands
Choosing the right ecommerce platform is one of the most consequential decisions a growing business can make. When comparing Shopify vs. Shopify Plus, you are fundamentally deciding ...
How to avoid traffic drops after a website redesign
Web design is constantly changing every year, which means that you may need to redesign your website sooner than you thought. This, coupled with ever-changing internet usage ...
What’s the difference between a Web designer and Web developer?
You may have noticed that there’s still confusion between a web designer and a web developer. If you are thinking to start a web project, it can ...
How to Create a Responsive Square with CSS
During a recent project, the designer wanted to create square elements for a gallery-style layout where the elements are laid out on a consistent grid. Is easy ...