Website Heatmapping: Your Site’s Crystal Ball
Imagine you had a crystal ball that let you see exactly what your customers think when they visit your website. This magical orb could tell you precisely ...
Soda Insights
Check out our insights on design, Shopify, marketing, and the newest digital trends, or catch up on our latest studio news.
Customer Value Optimization: A Beginner’s Guide
Jay Abraham, one of the top five executive coaches, according to Forbes, says that there are only three ways to grow a business. You can: Many businesses ...
Navigating Gmail and Yahoo Updates: Essential Guide for Shopify Store Owners
In the ever-evolving world of digital marketing, staying ahead of email service provider updates is crucial, especially for Shopify store owners aiming to maintain effective communication with ...
Beyond the Template: The Compelling Reasons to Hire Shopify Developers for Your Business
The e-commerce landscape has experienced explosive growth in recent years, fundamentally altering how businesses operate and consumers shop. Central to this transformation is Shopify, a leading e-commerce ...
6 Essentials Every E-Commerce Product Page Needs
In the dynamic world of e-commerce, the product page is the cornerstone of any online store. It’s where potential customers make the pivotal decision to either add ...
Shopify Homepage Checklist: Conversion Best Practices
The Shopify homepage is akin to a storefront window. It should be meticulously curated to captivate a diverse range of visitors, guiding them seamlessly into your world ...
Soda Web Media has won an UpCity Best of Georgia Award!
We are thrilled to announce that Soda Web Media has been honored with the UpCity Best of Georgia Award! This prestigious recognition is a testament to our ...
Shopify Checkout Converts Up To 36% Better Than Other E-commerce Platforms. Here’s What Makes It The Best
Shopify proudly boasts its status as home to “the world’s best-converting checkout.” But what precisely sets Shopify’s checkout process apart from its competitors on other e-commerce platforms? ...
Is Upgrading to Shopify 2.0 the Right Move for Your Brand?
Shopify’s launch of their Online Store 2.0 has led to an influx of questions from brands: Should they transition from the traditional Shopify platform to the updated ...
Sustainable Ecommerce: 4 Tips for Eco-Friendly Operations
The ecommerce space has been on a rocket ship to the moon over the past few years. And that should come as no surprise. With Jeff Bezos ...
Shopify’s New One-Page Checkout
With Shopify’s significant influence, powering a whopping 10% of e-commerce stores in the USA, it’s no surprise that their new one-page checkout update is causing ripples in ...
How to Use Video to Increase Ecommerce Conversions
When people think of content marketing, they jump to SEO blog content. And that’s not necessarily a bad thing. SEO is still one of the most effective ...